British American Tobacco (BATS) has chosen the chief executive of Asahi’s (TYO:2502) European division as its new chief financial officer.
Dragos Constantinescu will re-join the tobacco major on 1 September after seven years at the Japanese brewer. He previously spent 16 years with BAT in a number of finance roles.
Javed Iqbal has served as BAT’s interim finance boss since the surprise resignation of Soraya Benchikh in August. Iqbal will resume his role as director of digital and information once Constantinescu joins.
“Dragos joins the management board at an important stage in BAT’s transformation,” said chief executive Tadeu Marroco, adding that Constantinescu’s international experience and knowledge of BAT were “key assets” for hitting its mid-term growth targets.
The group is aiming for 3 to 5 per cent organic sales growth in 2026.




